Creative and marketing services
Content & Messaging
Most copy fails in the first line, not the fifth paragraph. Writing is one service here, and it covers every place your words appear: the article that has to be found, the ad that has ten words to earn a click, the landing page that has to close, and the caption under the post. We write in Arabic, English, and Turkish, and the Arabic is written as Arabic — not converted from an English draft that was written first. One tone runs through all of it, so the reader who meets you on Instagram and then lands on your site meets the same company twice.
Content & Copywriting
Copy that carries a point, in the language your customer thinks in. We write from a brief, your positioning, and whatever your own people tell us — and where a line needs a specific fact, that fact comes from you or the line ships flagged as unverified. We do not invent statistics, quotes, or customer results, in your copy any more than in our own. That rule costs a little time at the start and saves the argument that follows a claim nobody can source.
What you get
- Blog articles written against a topic plan, structured for search and for a reader who skims first
- Ad copy in the variations a campaign needs to test, inside each platform's character limits
- Landing page copy — headline, body, call to action — written to one goal per page
- Social captions in the agreed languages, ready to drop into the calendar
- Arabic, English, or Turkish, each version written for its own reader rather than translated across
- Delivery in the format you actually use: a document, CMS-ready text, or loaded straight into the social or email tool
- Minor wording revisions per piece
What we need from you
- Who you are writing to, and the tone — or your brand's tone of voice if it is already set
- The key messages, offers, and products to cover, plus a topic list or content plan
- Your terminology and glossary, including how product names are spelled and whether they translate
- Time with someone who knows the subject, for the things only your business can answer
- Any figure or claim you want stated, with its source
Where it stops
- We do not fabricate statistics, quotes, or claims. Anything needing a specific fact comes from you, or is delivered flagged as unverified
- Copy that needs professional certification — regulated financial, medical, or legal claims — is out of scope
- Translation into languages outside Arabic, English, and Turkish is not covered
- Press releases distributed through paid PR wire services are not part of this
- Blog articles and captions are produced under Content & Creative. A Marketing Retainer writes only the copy attached to a channel it runs — ad copy, email copy, meta titles and descriptions — and never articles
- Website page copy is a per-page add-on at build time, not an ongoing service
- Design, publishing, and campaign management are separate services. What we hand over is words
Where this is sold
Articles and social captions are produced under Content & Creative by monthly volume, and the caption count matches the graphics count on purpose so nothing is designed without words. Campaign copy — ads, emails, meta titles and descriptions — sits inside Marketing Retainer from the Grow tier up, because it belongs to the channel it runs on. Website page copy is an add-on bought at build time. If what you want is an SEO content plan, the keyword and priority work sits under SEO and the writing happens here.